I worked on building a one-stop destination for bill payments and recharges for India that catered to more than 100 million customers monthly.

Mobile Recharges

I launched a redesigned experience for the Mobile Recharges category, which facilitates more than 10 million payments daily. This improved user convenience and revenue by

• providing relevant recommendations and up-selling
• making plan benefits easier to understand
• speeding up page loads

Bill Payments

I built products to

• automatically detect new bill accounts for new user acquisition
• ease the bill setup experience through better search and selection for better conversion
• deliver more timely and relevant reminders for improving repeat rates

New Category Launches

I launched new categories on BBPS rails like

• NPS Contributions
• NCMC Recharge
• Prepaid Meters
• Tax Payments

for improving user repeat rates through wider coverage of use cases